On June 1, the Rogers Centre was swept up in a wave of white, as Bud Light’s roving rave-cum-art-installation, Sensation, made its Toronto debut. If you missed out, fear not—you can live (and dance) vicariously through this mini-movie documenting the event.

Light It Up

In this video, our favourite EDM influencers and DJs talk about lighting it up at Bud Light Sensation. Watch how Bud Light is revolutionizing what it means to party in Canada.

Music

In this video, our favourite EDM influencers and DJs break down the music at Bud Light Sensation. Watch how Bud Light is revolutionizing what it means to party in Canada.

Togetherness

In this video, our favourite EDM influencers and DJs break down the sense of togetherness at Bud Light Sensation. Watch how Bud Light is revolutionizing what it means to party in Canada.

Intensity

In this video, our favourite EDM influencers and DJs break down the Intensity at Bud Light Sensation. Watch how Bud Light is revolutionizing what it means to party in Canada.

Visuals

In this video, our favourite EDM influencers and DJs break down the Visuals at Bud Light Sensation. Watch how Bud Light is revolutionizing what it means to party in Canada.

Community

In this video, our favourite EDM influencers and DJs break down the role of community at Bud Light Sensation. Watch how Bud Light is revolutionizing what it means to party in Canada.

Get ready to bust out your finest all-white outfit, because one of the world’s most epic dance music festivals is officially touching down in Canada this year.

Sensation, famous for its massive pyro displays and colour-coded crowds, began in the Netherlands back in 2000, and has ventured to a multitude of countries around the world ever since.

Organizers have just released the above teaser video, which says that the fest will be traveling to an unnamed Canadian city in 2013. We’ll be keeping our eye on this.

sponsored by:

Steam Whistle UNSIGNED is an ongoing indie concert series that showcases Canada’s up and coming music talent. Hosted in Toronto, Edmonton, Calgary and Vancouver, each edition of UNSIGNED shines the spotlight on 3 independent Canadian artists. 100% of ticket sales from each show go back to the arts community through the Artists’ Health Centre Foundation. To date UNSIGNED featured over 70 independent Canadian acts and has raised over $35,000 for local artists.

The next installment of UNSIGNED takes place at the Roundhouse on September 21st  and features: Odonis Odonis, Indian Handcrafts, Young Mother. Tickets are $5 at the door and 100% of the proceeds support Artist Health Centre.

Visit www.steamwhistle.ca/unsigned to learn more