What’s missing from your copy of this week’s Grid? It’s the top two inches of the page. We’ve trimmed the size of our book to accommodate our new look.
When we launched The Grid in May, 2011, we set out to create a different type of Toronto publication: a smart, accessible, optimistic take on the city that was part magazine, part newspaper, and part coffee-table book.
Three years and exactly 150 issues later, we felt it was time to refresh our pages to reflect the evolving mood of the city. Our core identity hasn’t changed. We’ll continue to produce our signature food, culture, lifestyle, and service content, with cutting-edge design. But readers can expect even more topical, must-read stories about Toronto communities and personalities, and the urgent issues facing the city. As we move further into this election year, we will intensify our focus on how the city is run, and where it’s headed.
As always, when you rethink function, you have to rethink form. In our new incarnation, we’ve adopted an organizing principle that plays with scope—starting with the timeliest, most tightly packaged stories up front, and moving towards more thematic, service-oriented content as the book progresses. Our new Grid Picks section at the back is a playfully packaged, curated look at our favourite cultural offerings, to help you plan your week.
Our smaller size enables us to save paper. It’s easier to fold up and slip into your bag, and it’s more comfortable to read in a coffee shop or on a crammed subway car. The person next to you will thank you. We hope you’ll like it.—The Editors
Launch the photo gallery above to see what’s new in The Grid.